BE AN ACTIVIST WITH YOUR LIPS

BITCHSTIX is a self-care brand that cares about people, communities, and the world. People are at the heart of their mission. BITCHSTIX exists to inspire people to overcome oppressive circumstances, declare their independence, and pursue their dreams. To that end, every BITCHSTIX purchase helps support survivors of domestic abuse and sexual assault. Why the name? On her journey to the Supreme Court, Ruth Bader Ginsburg became known among some of her male colleagues as “Bitch.” When she found out, she responded: “Better a bitch than a mouse.” By putting “BITCH” in the name of a product that soothes and restores, the brand is appropriating a word that has historically been used to inflict shame, and attaching it to an agent of restoration.